Note To Self – Adopt CPA Styled Optin Pages

Note to Self:

Its not like you never really thought about it. I mean, its 2009 and you know those old ass squeeze page layouts aint gonna cut it no more. Talk about tired… You know what works? Them Frank Kern type squeeze page layouts…”

Interesting thread over at Wealthy Affiliate about squeeze pages. Its the second time now for the month that I’m being reminded that those old school squeeze pages may just need a rest.

Funny thing is I figured that about myself around middle of last year but still went ahead and beat the hell out of those old school squeeze pages.

So now Jarret (Ghost on WA) brings back up the topic and I really pay attention because I already know this. So what was I waiting for? A kick in the ass?

Here’s an excerpt of Jarret’s post on WA:

As a word of caution, I wouldn’t recommend following that format at all. (Unless you’ve got empirical data and conversion #’s telling you otherwise). Right now people have ADD more than ever. Recent studies are showing that we are flipping through websites even worse than flipping through channels. So people aren’t going to bother reading all that or scroll down to even see the opt in box in the first place.

You’ve GOT to make it short, simple, to the point, give them eye direction (arrows) etc.

If you want to enter the league of extraordinary gentlemen.. STUDY CPA offers.

CPA offers pay out for each and every lead they get which means they HAVE TO know their numbers, make pages that convert like fire, and try to squeeze out every last tactic in the book to improve their conversion rate.. otherwise they’ll get buried and their affiliates will jump ship to an offer that has a better EPC….

Looks like I’m going to be studying a little bit more CPA offers.

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